RE: Em cần bán gấp xe Escape giá 19.5K
Thưa bác Nelhn, em chưa biết có ai gẫy chưa, nhưng phần lớn các bác chạy Escape nếu không phải
gái tóc vàng 25 tuổi thì cũng cẩn thận lắm, chạy SUV nhưng lên vỉa hè cũng ngó trước ngó sau, mà tốn xăng quá nên ít ngừơi chạy nhiều, nói chung xe chạy vài năm cũng còn ngon lắm ạ. Với cả hỏng cái gì hãng nó cũng thay nguyên cụm, nên là rất yên tâm.
Em xin phép copy lại nguyên văn bài báo của Forbes. Để rộng đường dư luận ạ.
Overview
Sitting behind the wheel of the Ford Escape, I can easily imagine what it would be like to be a 25-year-old blond woman living in Santa Monica. Every day I would take my Escape and zip around--going to the health food store, the yoga center, the mall, the beach, for a drive in the hills and then maybe later out to a club. I would be able to take along my dog and my friends wherever I went because I have the space, not to mention a totally awesome engine that, like, lets me drive anywhere.
READ MORE TEST DRIVES
The fact that I am neither a young blond (and have no desire to be) nor a resident of California, however, tempers my enthusiasm for the Escape. That is not Ford's (nyse: F - news - people ) fault, it's the result of genetics and geography--but it does raise the question of for whom the Escape is designed. While it is possible that thirty-something journalists living in New York City with a family may enjoy this zippy little SUV, we are probably not its optimum demographic.
When Ford rolled out the Escape in 2001, its goal was to move into the small, youth-oriented SUV-market dominated by cars like the popular Toyota (nyse: TM - news - people ) RAV4 and Honda (nyse: HMC - news - people ) CR-V. The goal was to also to share development costs with the Mazda Tribute (Ford owns Mazda) and of course to sell a bite-sized SUV since it's become clear that not everyone wants a mammoth 18-foot-long Excursion--a vehicle with flagging sales and one that may be discontinued at the end of its present lifecycle.
But smaller hasn't necessarily been better for Ford. After its initial success, by the end of July 2002, Escape sales had dropped nearly 12%, to 81,613 (down from 92,682 for the same period in 2001), while Honda's CR-V sales of the same period rose 38%, to 88,209 (from 63,869 for the previous year). And while RAV-4 sales were nearly flat, holding steady at about 50,000 units both this year and last through July, Hyundai's Santa Fe sales are booming: up to 46,160 from 28,971 for 2001, a gain of 66%.
One of the reasons is that, even with heavy discounting and lower financing by Ford, the Asian cars are priced much lower. The top-of-the-line Escape has an MSRP of nearly $26,000, compared with around $22,000 for the top-of-the-line CR-V and $22,500 for the V-6 4WD Santa Fe.
This gets back to the above point concerning to whom Ford wants to sell the Escape. According to Ford, 52% of Escape drivers are women and the median age is 41. This makes sense because it's a good second car--not so massive that it's intimidating but large enough to carry groceries, sporting equipment or toys for the kids as well as several bags of fertilizer back from Home Depot (nyse: HD - news - people ).
The Escape offers customers a nice range of packages and options from which to choose, from the basic XLS line to the more expensive XLT, with various trims such as Value, Sport, Premium, etc., as well as front-wheel and four-wheel drive packages (front-wheel-drive editions with a V-6 can be had for little more than $20,000--keeping things competitive price-wise with weaker-torque Japanese models with four-cylinder motors). The problem is that the Escape's Japanese competitors, thanks to a dollar that until quite recently had been much stronger than the yen, were able to load their vehicles up with all kinds of extras (meek motors aside)--and still charge less.
But now that the dollar is weakening, it's possible that sales will begin to pick up again for the Escape--if, that is, prices increase for the RAV-4 and CR-V, both of which are made in Japan (both Honda and Toyota build dozens of their cars in the United States and Canada).
Which means even if you're not a 25-year-old blond, there are many reasons to consider buying the Escape. To find out what they are, read on.